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A preview into the captivating world of our luxury fragrances.

Introducing Joojina's inaugural collection: four distinct, handmade olfactory masterpieces from Switzerland, each an extraordinary journey into emotion, from the delicate whisper of rare white florals and the vibrant pulse of crimson fruits to the silken embrace of precious woods and a captivating, unforgettable musk.

The Pinnacle of Perfume: Extrait de Parfum.

Our collection is crafted as "extrait de parfum." This highest concentration of fragrance oils ensures an unparalleled depth, richness, and longevity. Each scent unfolds in layers, revealing its full complexity and leaving an enduring, captivating trail. Experience the difference of true olfactory artistry.

The Vision of Joanne Franck.

Joojina, a brand born in Switzerland, is the realization of a lifelong devotion to the art of perfumery, from the vision of Joanne Franck.

Her journey began at the prestigious Sorbonne University in Paris, followed by intensive training at ISIPCA, one of the world's most revered perfumery schools.

Her illustrious career includes collaborations with iconic brands like Chanel, Guerlain, Dior, Tom Ford alongside tenures at industry giants L'Oréal, Takasago, and MANE Flavor & Fragrance Manufacturer.

In 2025, she unveiled Joojina, a collection that harmonizes the elegance of classic French perfumery with the vibrant, soulful essence of her heritage from the Republic of Congo.

A select few will receive an extraordinary preview, a whisper before the grand unveiling. Your inbox awaits.